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product management

Validating your product idea
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How to Validate Product Ideas

by Ibukunoluwa Ogundare March 20, 2023

Validating your product idea helps you ensure you are building what your users really want. It is also one of the simplest ways to ensure you’re building something that users really need. It is very important to

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March 20, 2023 0 comment
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Scrum process diagram as educational and labeled agile software development scheme outline concept. Task sprint teamwork methodology explanation and project management work cycle vector illustration.
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Understanding the Basics of Scrum

by Ibukunoluwa Ogundare March 19, 2023

Scrum is an agile framework that helps teams work together more efficiently and effectively. It is an agile methodology for managing projects and teams. It is based on the idea of iterative (continuous) development, where teams work in short sprints to deliver high-quality products quickly. Scrum helps teams stay organized and

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March 19, 2023 0 comment
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Balsamiq Wireframes
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Tools for Product Management: Balsamiq.

by Ibukunoluwa Ogundare March 18, 2023

Balsamiq Cloud is a web-based user interface design tool for creating wireframes (sometimes called mockups or low-fidelity prototypes). You can use it to generate digital sketches of your idea or concept for an

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March 18, 2023 0 comment
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Product Requirement Document
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The Importance of Product Requirement Document

by Ibukunoluwa Ogundare March 18, 2023

According to Product Plan, A product requirements document (PRD) is an artefact used in the product development process to communicate what capabilities must be included in a product release to the development and testing

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March 18, 2023 0 comment
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Understanding user flow in product management - user decision
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Understanding User Flow in Product Management.

by Ibukunoluwa Ogundare February 28, 2023

User Flow is a visual representation of the Journey of a user from the beginning of a task till the task/goal is completed in your software. It is a visual representation of how the user moves through a website or application. It shows what

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February 28, 2023 0 comment
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product assumption
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Identifying and Prioritising Assumptions 2: Effort Estimation.

by Ibukunoluwa Ogundare February 27, 2023

Having identified the assumptions in your product, it is important to prioritize these assumptions. Prioritising them helps you work in an orderly manner. The previous article on Product Assumptions established that whatever is not backed by data to be true is an assumption.

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February 27, 2023 0 comment
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product market fit
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Getting your Product Market Fit.

by Ibukunoluwa Ogundare February 12, 2023

“I believe my company has hit market fit for our product” is a huge statement worthy of celebration. It is a major milestone in a product journey. Product market fit is when your product has been refined such that it fits perfectly your desired market segment. You can think of it as your product being so perfect for your customers that they become advocates for your product.

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February 12, 2023 0 comment
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A barber ensuring he has providing excellent service to his customer
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The trick to Delivering Excellent Customer Service

by Emmanuel Ozoamalu January 14, 2023

If you’re running a business, excellent customer service can mean the difference between success and failure. The key to providing excellent service is in creating an environment that is friendly and welcoming to all customers. You want your employees to feel comfortable doing their jobs so they can give their all and make sure every customer feels they received the best possible experience.

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January 14, 2023 0 comment
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building a community for your product
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Building a community for your Product

by Ibukunoluwa Ogundare January 9, 2023

Building a community involves investing in the connections with your customers, growing these connections, and encouraging them to bring in more people. 

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January 9, 2023 0 comment
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What is SEO?
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Search Engine Optimization

by Ibukunoluwa Ogundare January 9, 2023

Search engine optimization is one of the strongest ways to gain users in the modern world. Building a product is good but having customers that use it is even better. The validation that

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January 9, 2023 0 comment
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