Afro-pop icon Innocent Idibia, famously known as 2Baba, has officially kicked off a new era in his career. The celebrated Nigerian musician took to Instagram to unveil his newly assembled management team—one he says is built to amplify every part of his brand and legacy.
With over two decades of shaping the sound of contemporary African music, 2Baba is embracing change and setting his sights on the future. His new team, made up of top professionals in music, branding, digital innovation, and entertainment law, is tasked with managing his career across both local and international platforms.
According to an official statement released on his behalf:
“This move reflects a renewed focus not only on his rich musical legacy but also on the limitless potential that lies ahead in today’s evolving African entertainment landscape.”
2Baba expressed his excitement about the journey ahead, saying:
“I’m excited about this new chapter. Change is a necessary part of growth, and I believe this team understands my vision, my legacy, and where we’re headed next. We’re not just celebrating the past, we’re creating more magic.”
This shift follows his quiet split last year from his longtime manager, Efe Omorogbe, after a partnership that spanned two decades. At the time, Efe publicly thanked 2Baba for his trust and friendship, calling him one of Nigeria’s greatest music exports and noting how proud he was of what they built together.
With his new team in place, fans can look forward to fresh music, impactful collaborations, global engagements, and social campaigns—all driven by a commitment to authenticity and purpose.
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