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Job Description
Reporting to the Director of Demand Generation, the Web Manager – SEO will be responsible for driving organic traffic to the website and increase inbound conversions. Your position will play a huge role in driving our business growth.
Responsibilities
Technical Administration of Revalize’s Corporate Web Sites & Projects
- Analyze insights and report on all aspects of SEO, including audience, traffic, views, clicks, rankings, etc.
- Plan, develop, and implement a successful SEO strategy
- Work cross-functionally to support web content, GDPR and regional compliance, and optimize our site(s)
- Troubleshoot technology, reporting, and log issues
- Develop process improvement techniques for web motion
Ownership of SEO
- Guide the content team through keyword research and organic search optimization
- Collaborate with the Demand Generation team to optimize PPC campaigns
- Lead web development to execute marketing campaigns
- Identify and guide improvements to our landing pages, blogs, and overall website content
- Stay up to date with the latest SEO and digital marketing trends and best practices
- Manage SEO and paid media agency, including managing timelines, expectations, and localizing content
Maintenance and ownership of localized websites, including strategy, technical application, security, and compliance
- Keep the website updated in all languages, across all geos
- Use WordPress and plugins as needed for critical business systems and programs
- Work with legal, corporate marketing, and business systems to consolidate websites and compliance
- Continuously monitor the health of our website and make any necessary technical SEO adjustments
- Oversee off-page optimization projects such as link building and forum commenting
Qualifications
- Bachelors in computer science/marketing/communications or comparable prior experience ·
- Expertise in WordPress and an in-depth knowledge of SEO principles and methods
- 4-6 years of experience planning and implementing a successful SEO strategy.
- Prior experience in B2B demand generation required
- Experience in relevant SEO and analytics tools (e.g.,Ahrefs, SEMRush, Google Analytics)
- Prior experience in HubSpot or other marketing automation platform a plus
- Expertise in technical and compliance management of websites, A/B and other testing methods
- Sense of ownership and pride in your performance and its impact on the company’s success
- Critical thinker and problem-solving skills
- Should exhibit excellent communication skills and be self-motivated and well-organized
- Ability to own our corporate web motion and able to work independently on an assignment
- Ability to work collaboratively as a member of a team and across departments
- Eastern Time Zone preferred
Location: Remote.
Apply: WEB MANAGER
