SOCIAL MEDIA MARKETER-VACANCY AT GLOBAL SIGHT

• As a Digital Marketing / Graphic Designer, your primary responsibility will be to create compelling visual assets and designs for digital marketing campaigns and initiatives.
• You will work closely with the marketing team to develop creative content that enhances brand awareness, engages the target audience, and drives customer acquisition and retention.

Graphic Design:

• Create visually appealing and engaging designs for digital marketing materials, including social media graphics, website banners, email templates, infographics, and display ads.
• Develop brand identity elements, such as logos, icons, and visual guidelines, to maintain a consistent brand image across all platforms.
• Ensure designs align with brand guidelines and reflect the brand’s tone and messaging.

Digital Marketing Collateral:

• Collaborate with the marketing team to conceptualize and design marketing collateral for campaigns, promotions, and events.
• Design landing pages, user interfaces, and user experience (UI/UX) elements that drive engagement and conversion.
• Optimize designs for digital platforms and devices to ensure a seamless user experience.

Social Media Management:

• Create visually compelling graphics and images for social media platforms, considering each platform’s specific requirements and best practices.
• Design social media posts, cover photos, and profile pictures that align with the brand’s visual identity and messaging.
• Collaborate with the marketing team to plan and execute social media campaigns that drive engagement and reach.

Content Creation:

• To support digital marketing initiatives, and assist in creating and editing multimedia content, such as videos, GIFs, and animations.
• Must be able to create content to visually enhance blog posts, articles, and other written content.
• Ensure all visual content is optimized for search engine optimization (SEO) and adheres to relevant copyright and licensing regulations.

Web Design and Development:

• Collaborate with web developers to create visually appealing and user-friendly website layouts and designs.

Creative Strategy and Ideation:

• Contribute to the development of creative strategies and ideas for digital marketing campaigns.
• Stay up-to-date with design trends, emerging technologies, and best practices in digital marketing and graphic design.
• Brainstorm and present design concepts and ideas to the marketing team.

Collaboration and Communication:

• Collaborate with cross-functional teams, including marketing, content, and development, to ensure cohesive and consistent branding and messaging.
• Communicate design ideas, concepts, and requirements effectively to stakeholders.
• Incorporate feedback and make revisions to designs based on stakeholder input.

Qualification

• Proven experience in graphic design, preferably in a digital marketing or advertising agency setting.
• Proficiency in graphic design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), and other relevant design tools.
• Strong understanding of design principles, typography, color theory, and layout composition.
• Knowledge of digital marketing platforms and channels, including social media, websites, and email marketing.
• Strong portfolio showcasing a range of digital design work.
• Ability to manage multiple projects and meet deadlines.
• Strong communication and collaboration skills.

Location: Ojodu, Lagos, Nigeria.

Apply: Interested and qualified candidates should send their Applications to info@globalsighttravels-edu.com using the Job Title as the subject of the mail.