Job Description
SOCIAL MEDIA MARKETING MANAGER
managing and executing our social media strategy across various platforms
Company Description
KÍLÉNTÁR is an independent womenswear brand that combines a fierce feminine aesthetic with a vision for sustainable elegance. Inspired by her British and Nigerian upbringing, Adepoju creates statement pieces for women, incorporating culture from both worlds.
Role Description
We are looking for a Social Media Manager who will be responsible for managing and executing our social media strategy across various platforms including Instagram, Pinterest, Twitter, and TikTok. This role involves working closely with the founder to ensure consistent and engaging content is posted regularly.
This is a full-time hybrid role as a Social Media Marketing Manager at KÍLÉNTÁR. The Social Media Marketing Manager will be responsible for overseeing the day-to-day tasks associated with social media marketing, including content creation, communication with stakeholders, and implementing social media optimization strategies. This role is primarily located in Lagos, with flexibility for some remote work.
Responsibilities
- Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and traffic.
- Consistently post engaging content on Instagram (stories, reels), Twitter, and TikTok.
- Collaborate closely with the founder to align social media activities with brand goals.
- Assist with content creation, including brainstorming ideas and providing feedback (primary content creation will be done by the founder).
- Creating content calendar to ensure content is scheduled and publish posts in a timely manner.
- Monitor social media channels for trends and opportunities to engage with followers.
- Track and create analytical data to present
- Analyze social media metrics and adjust strategies as needed to improve performance.
- Stay up-to-date with the latest social media best practices and technologies.
Qualifications
- Social Media Marketing and Digital Marketing skills
- Strong understanding of social media platforms and their algorithms.
- Strong communication skills
- Experience in developing content strategies for social media
- Knowledge of social media optimization (SMO) techniques
- Ability to create engaging and compelling social media content
- Must have design experience
- Experience in the fashion or creative industry is a plus
- Knowledge of sustainable practices in the fashion industry
- Bachelor’s degree in Marketing, Communications, or a related field
Salary
300-450k depending on experience
Location: Lagos State, Nigeria (Hybrid)
Apply: SOCIAL MEDIA MARKETING MANAGER
