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Job Description
The Social Media Executive is responsible for overseeing the company’s presence on a multitude of public platforms.
The role involves creating gripping content, analyzing public feedback, and reporting on the effects of each key undertaking. It also involves keeping track of all access codes & striking a delicate balance between publishing frequent outputs and maintaining the client’s interest.
Responsibilities
- ● Create written pieces that are sharp, memorable, and effective at prompting readers to take action.
● Collaborate with Videographers and Multimedia Designers to ensure that posts are engaging.
● Optimize content for publication across various social media sites.
● Schedule copy for release at optimal times.
● Monitor user engagement with and feedback on every post.
● Analyze and report on the effects of publications.
● Maintain a secure database of all login credentials.
● Remain abreast of changes to all pertinent social media applications.
● Explore the potential value of social media sites that are not yet in our repertoire.
Qualifications
- ● A bachelor’s degree in marketing, communication studies, journalism, creative writing, or similar.
● 4- 5 years of proven experience as a social media executive - Desired Skills
● Expert knowledge of all leading social media sites, including their algorithms.
● Firm grasp of Hootsuite and its integrations.
● In-depth understanding of the processes surrounding the creation and distribution of paid advertisements.
● Ability to create authoritative and persuasive texts.
● Flexible and engaging writing style.
● Knowledge of pertinent engagement metrics.
● Appreciation for novel insights and ideas.
● Willingness to work occasional overtime to accommodate various time zones.
Location: Lagos, Nigeria
For More Information: SOCIAL MEDIA EXECUTIVE