A sprint is a short, time-boxed period when a scrum team works to complete a set amount of work. You can see sprints in product management like sprinting in sports. Sprinting in sports and sprints in Product management are similar in that they both require a combination of speed, agility, and strength to
Being an online food vendor seems to be the “IT” thing of our generation since the advent of Covid 19. So many people since then have ventured into online and social media marketing. And that is because so many people are on social media,
There are so many business ideas you can start up with as a youth. With the high rate of unemployment in Nigeria a lot of graduates are literally roaming the streets in search of jobs. This has made many delve into businesses so as to survive. And many have discovered that businesses could
Have you ever tried Acha (Fonio) grain? If you haven’t, then you’re in for a treat. Acha is a superfood grain that’s been gaining traction in the health and wellness world in recent years. And for good reason – this little grain is packed with nutrients and health benefits.
“I believe my company has hit market fit for our product” is a huge statement worthy of celebration. It is a major milestone in a product journey. Product market fit is when your product has been refined such that it fits perfectly your desired market segment. You can think of it as your product being so perfect for your customers that they become advocates for your product.
Content marketing is the most effective marketing module. It is very subtle in its mode of marketing while delivering the intended message to the subconscious mind.
There are certain essential concepts every product manager should understand in the field. They include;
Email marketing is the act of sending a commercial message, typically to a group of people, using email. Every email sent to a potential or current customer could be considered
Traction is the act of drawing or pulling something over to you. It is the extent to which an idea, product, etc. gains popularity, publicity or acceptance with
Every individual coming into the product management sphere is advised to improve and sharpen their product thinking through